Strategic Website

Design + Development

You have 8 seconds to make an impression on your website visitors before they click away.

That is not a lot of time. You know your overused website template and generic stock images aren’t doing the job, but you’re overwhelmed by #allthethings. Take your business to the next level and attract your dream clients with a beautiful, strategic website that will engage website visitors, showcase your personality, and turn browsers into buyers.

Your Website Should Be Your Best Marketing Tool

A great website not only communicates your messaging around your products and services, but it builds trust and credibility with potential customers. You can’t just rely on social media – your website should serve as your 24/7 salesperson. It can also help you:

  • Stand out from the competition
  • Improve your business’s credibility
  • Collect customer information
  • Showcase your products and services
  • Show up in local search results
  • Convert leads into customers

What’s Included

Business Builder Package


Custom Design

Get a unique design that connects with your audience and helps you stand out from the competition.


Easy-to-Update Website

I’ll create a completely custom website using Squarespace or WordPress, ensuring easy updates for any staff member.

On-Page Search Engine Optimization

I’ll take care of the on-page SEO so your website shows up in search results for the keywords you want.


Google My Business Optimization

I’ll optimize your listing so your business is looking its best in Google search results.


Curated Stock Images

I’ll curate a selection of stock images that create a cohesive, on-brand experience for your website visitors.


Website Content Guide

I know how hard it is to write copy for your website, so I created a template to help you figure out what to write.

* Of course, I also take care of all the boring, techy stuff – website hosting, email and other third-party integrations, security and backups, etc. You get the drift.

Ready to Get Started?

Want even better results? Check out these add-ons

Custom Branded Photography

Custom branded images for your business can go a long way toward helping you stand out. Potential customers want to see what it’s like to work with you. We’ll strategize to create imagery that reflects your brand and connects with your audience.

Website Messaging + Copy

If you don’t want to deal with writing copy for your website, I can do it for you. Your messaging needs to resonate with your audience just as much as your brand visuals.

Social Media Graphic Creation

It’s essential to create a cohesive experience across your customer touch points and carry your branding over into your social media presence. I’ll design two header images for two of your favorite social media platforms.

Lead Generation Strategies

There are many ways to generate leads and we’ll discuss the best option for your goals. This includes Facebook ads, opt-in freebies + email marketing, blogging, social media, etc.

A well-designed website isn’t just a “nice-to-have.” It’s a necessity.


85% of people search online for products and services. If you don’t have a website, you don’t exist!


Poor design is one of the top reasons people leave a website within 15 seconds.


More than 60% of site visits are from mobile devices. This means if your site isn’t mobile-friendly, you’ve lost another customer.


39% of people will stop engaging with a website if it takes too long to load.


94% of online consumers view websites with high-quality designs as more trustworthy.

What my clients say about working with me

Becky was very easy to work with and gave me exactly the website I was looking for. A much needed upgrade.

Brody Rice, owner of Brody Designs

You have so much knowledge in the areas of my business I know nothing about! The website already has made a difference in becoming more accessible for my potential clients. I can’t wait to see what you do for others!

Jen Abel, owner of From Jen’s Lens

Becky is an excellent photographer to work with! She was very flexible with me on the many, many shots I had in mind & helped me focus in on what was most important for my small business. Her brand photography is much more than just nice headshots, she’ll help you capture the essence of what you do & the unique personality of your business.

Becca Dupaix, owner of Blondie Events

Meet Becky

I’m the founder of Becky Swan Creative and the creative muscles behind your soon-to-be-amazing website. Based in Stevens Point, WI, I’ve previously worked as a web designer and developer for 7 years at local companies. In 2018, I decided to venture out on my own to start a web design and photography business focused on helping small businesses improve their digital footprint to see better results.

As a small business owner myself, I understand the needs and unique challenges of running a small business with minimal help. You need a creative partner you can trust to get the job done right. I combine my background in journalism, marketing and web design to create strategic websites for small businesses so they can get more traffic, leads and sales.

When I’m not busy designing websites or photographing awesome people, I’m probably sipping on a La Croix, hanging out with my husband and fur baby, or planning our next adventure.

Ready to Get Started?

Here’s how it works


Click the button below to go to my inquiry form and fill it out. I’ll review the answers and send you a link to schedule a quick call.

If we decide we’re a good fit, I’ll send you a contract and invoice. A 50% deposit is due at this time to hold your spot on my calendar.

You’ll get access to your Client Portal where I’ll have homework waiting for you (yay!). Website development won’t begin until your homework is complete.

I’ll design and build the website, regularly requesting feedback from you at specific milestones. Once you’re satisfied, we launch!

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